BSB50620 – Diploma of Marketing and Communication (Release 2)
The latest release of the qualification and packaging rules can be found at the following link: https://training.gov.au/Training/Details/BSB50620
CRICOS Course Code: 112996H
This qualification reflects the role of individuals who use a sound theoretical knowledge base in marketing and communication and who demonstrate a range of skills to ensure that functions are effectively conducted in an organisation or business area. Typically, the individuals would have responsibility for the work of other staff and lead teams.
This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties.
Career Development Manager (Education Sector), RTO Manager, RTO Education Twelve (12) units including five (05) core units and seven (07) elective units are required to pass for the award of the BSB50620 – Diploma of Marketing and Communication. Units have been selected in accordance with the packaging rules and are relevant to the work outcome, local industry requirements and qualification level.
The costs for this course are as follows:
|Application Processing Fee||$250 (non-refundable to be paid on application)|
|Tuition fees:||AUD $18,000|
|Materials Fees:||AUD $300|
|Total Course Fee:||AUD $18,550|
The study materials are provided to students by CCMT and are included in total course fees.
Students who complete this course may wish to continue their education into a range of Advanced Diploma qualifications, such as the BSB60520 Adv Diploma of Marketing and Communication.
Potential employment options are in businesses and companies in the roles such as Sales Manager, Product Manager, Public Relations Manager, Marketing Manager, Campaign Manager, Marketing Coordinator, Marketing Team Leader, etc.
BSBPMG430 Undertake project work
BSBMKG555 Write persuasive copy
BSBMKG541 Identify and evaluate marketing opportunities
BSBMKG542 Establish and monitor the marketing mix
BSBMKG552 Design and develop marketing communication plans
BSBMKG551 Create multiplatform advertisements for mass media
BSBMKG543 Plan and interpret market research
BSBMKG545 Conduct marketing audits
BSBCRT512 Originate and develop concepts
BSBOPS504 Manage business risk
BSBPEF502 Develop and use emotional intelligence
BSBCRT511 Develop critical thinking in others