Course Highlights

Intake Dates

Check our ACADEMIC CALENDAR - 2023

Couse Fees

$18,550

Course Duration

78 Weeks (60 weeks study and 18 weeks holiday)

How to Apply

Contact with our Admission Team , Agents & Partners.

CRICOS Course Code: 112997G

This qualification reflects the role of individuals who provide leadership and support strategic direction in the marketing and communications activities of an organisation. Their knowledge base may be highly specialised or broad within the marketing and communications field. Typically, they are accountable for group outcomes and the overall performance of the marketing and communication, advertising or public relations functions of an organisation.

This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties.

BSB60520 Advanced Diploma of Marketing and Communication (Release 2)

The latest release of the qualification and packaging rules can be found at the following link: https://training.gov.au/Training/Details/BSB60520

  • Entry requirements for this qualification in the training package are either BSB50620 – Diploma of Marketing and Communication; or successful completion of following units: (or equivalent competencies): BSBMKG541 Identify and evaluate marketing opportunities, BSBMKG542 Establish and monitor the marketing mix, BSBMKG552 Design and develop marketing communication plans, BSBMKG555 Write persuasive copy, and BSBPMG430 Undertake project work; or Having four years equivalent full-time relevant work experience.

    CCMT has set its own entry requirements as follows:

    International students must:

    • Be at least 18 years of age.
    • Must have completed at least Australian Year 12 or equivalent school studies.
    • Have BSB50620 – Diploma of Marketing and Communication; or successful completion of following units: (or equivalent competencies): BSBMKG541 Identify and evaluate marketing opportunities, BSBMKG542 Establish and monitor the marketing mix, BSBMKG552 Design and develop marketing communication plans, BSBMKG555 Write persuasive copy, and BSBPMG430 Undertake project work; or Having four years equivalent full-time relevant work experience. CCMT may verify the work experience.
    • Have an overall IELTS score of 5.5 or equivalent score in other English skills tests (Test results must be no more than 2 years old).
    • Participate in a Course Entry Interview to demonstrate their suitability for this course (their career goals, reasons for studying this course, etc).

    International Students may not be required to provide evidence of scores in English Language Test where documented evidence can be provided to demonstrate any of the following:

    • Students who have completed at least five years’ study in one or more of the following countries: Australia, UK, USA, Canada, New Zealand, South Africa, or the Republic of Ireland
    • Citizens and passport holders of one of the following English‑speaking countries: UK, USA, Canada, NZ or Republic of Ireland

    Students who have successfully completed in Australia in the English language either the Senior Secondary Certificate of Education or 50% of the units of a Certificate IV or higher-level course, in the two years before applying for the student visa.

This qualification will be delivered 14 hours face to face per week in the campus and 6 hours online per week. This qualification will be delivered over 52 weeks in total. Total number of weeks for training and assessment is 40 weeks over 5 terms. Number of holidays is 12 weeks, spread over 4 term breaks of 3 weeks each. No term break is given after last term.

Twelve (12) units including four (04) core units and eight (08) elective units are required to pass for the award of the BSB60520 Advanced Diploma of Marketing and Communication. Units have been selected in accordance with the packaging rules and are relevant to the work outcome, local industry requirements and qualification level.

The costs for this course are as follows:

Application Processing Fee $250 (non-refundable to be paid on application)
Tuition fees: AUD $18,000
Materials Fees: AUD $300
Total Course Fee: AUD $18,550

The study materials are provided to students by CCMT and are included in total course fees.

  • Target groups for the BSB60520 Advanced Diploma of Marketing and Communication are international students, who holds BSB50620 – Diploma of Marketing and Communication (or eligibilities described in Entry Requirement section) and are:

    • Seeking to pursue or further a career in marketing and communication sector.
    • Seeking to enter a new industry
    • Seeking a pathway to higher level qualifications.

    The applicants will hold BSB50620 – Diploma of Marketing and Communication but may not have any marketing work experience.

    CCMT expects that a student will be able to read, comprehend and write a range of texts in English within a variety of contexts. S/he will be able to use and respond to spoken language including some unfamiliar material within a variety of contexts and will be able to recognise and use a variety of conventions and symbolism of formal mathematics.

Students who complete this course may wish to continue their education into a range of higher qualifications, such as the Bachelor of Marketing and Communication.

Potential employment options are in businesses and companies in the roles such as Client Services Executive, Marketing Director, Advertising Account Director, Client Services Director, Marketing Strategist, Advertising Account Planning Manager, Marketing Manager, etc.

Core units:

BSBMKG621 Develop organisational marketing strategy
BSBMKG622 Manage organisational marketing processes
BSBMKG623 Develop marketing plans
BSBTWK601 Develop and maintain strategic business networks
BSBMKG624 Manage market research

Elective units

BSBMKG624 Manage market research
BSBMKG626 Develop advertising campaigns
BSBCRT512 Originate and develop concepts
BSBCRT611 Apply critical thinking for complex problem solving
BSBLDR601 Lead and manage organisational change
BSBOPS601 Develop and implement business plans
BSBLDR522 Manage people performance
BSBLDR602 Provide leadership across the organisation

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